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Introduction: The commercialisation of sport

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CONTRIBUTORS:
  Author Beech, John (Coventry University)
BOOK TITLE:
  The Business of Sport Management
YEAR: 2004
PUB TYPE: Book Chapter
PAGES: 3 - 24
SUBJECT(S): Sport business management
DISCIPLINE: Business/Management
HTTP: http://www.pearsoned.co.uk/Academics/Book.asp?prodID=100000000032706&d=&sd=
LANGUAGE: English
PUB ID: 103-401-633 (Last edited on 2008/05/29 10:13:55 GMT-6)
SPONSOR(S):
 
 CITATIONS: (Display Abstract)
   
[ 0 | 1 ] Beech, John. (2008) Trends to watch in sports management
     (Conference Presentation at the Visioning Sport - Belgian Marketing Foundation )
[ 0 | 2 ] Beech, John; Horsman, Simon; Magraw, Jamie. (2008) The circumstances in which English football clubs become insolvent
     (Working Paper/Manuscript in the series CIBS Working Paper Series )
[ 1 | 2 ] Beech, John. (2007) Trends and Perspectives of the Soccer Industry in Europe
     (Conference Presentation at the SPOEX International Sport Industry Seminar/Korean Society for Sports Management )
[ 0 | 2 ] Beech, John. (2007) Ongoing Trends in the European Sports Industry
     (Conference Presentation at the Vision of Sports Industry and Exercise Science )
[ 0 | 1 ] Chadwick, Simon; Beech, John. (2007) The future of sport marketing
     (Book Chapter in The Marketing of Sport )
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