Surfing in the premier league: Key issues for football club marketers using the Internet
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CONTRIBUTORS:
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JOURNAL:
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YEAR:
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2000
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PUB TYPE:
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Journal Article
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SUBJECT(S):
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Internet football marketing website
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DISCIPLINE:
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Business/Management
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HTTP:
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LANGUAGE:
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English
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PUB ID:
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103-401-636
(Last edited on
2011/03/07 20:46:09 US/Mountain)
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SPONSOR(S):
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CITATIONS:
(Display Abstract)
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[
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1
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Funk, Daniel C; Nakazawa, Makoto; Mahony, Daniel. F; Thrasher, Robert.
(2006)
The Impact of the National Sports Lottery and the FIFA World Cup on Attendance, Spectator Motives and J. League Marketing Strategies
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[
0
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1
]
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Kitchin, Paul.
(2006)
Considering entertainment-games websites in sports marketing: the case of Stick Cricket
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(Journal Article in
International Journal of Sports Marketing & Sponsorship
)
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[
0
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1
]
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Haptonstall, Clark D.
(2005)
Measuring the effectiveness and non-effectiveness of cummunication among Heisman Trophy voters
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(Thesis/Dissertation completed at
Florida State University)
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[
0
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1
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Haptonstall, Clark D.
(2005)
Measuring the Effectiveness of Mediated and Non-mediated Communication among Heisman Trophy Voters
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(Thesis/Dissertation completed at
Florida State University)
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[
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2
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Hogg, Kyle.
(2004)
Coventry City Football Club
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(Thesis/Dissertation completed at
Coventry University)
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[
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3
]
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O'Beirne, Cameron.
(2003)
Online strategies for sport organisations in Western Australia
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(Thesis/Dissertation completed at
Edith Cowan University)
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[
0
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1
]
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O'Beirne, Cameron; Stoney, Sue.
(2001)
Scoring goals: Strategic application of the Internet by Western Australian Sport Organisations
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(Conference Paper in Proceedings :
2nd Working with e-Business (We-B)Conference
)
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