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Dr. John G Beech
(b.1947,
d. ----)
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| PAPERS IN CONFERENCE PROCEEDINGS IN REVERSE CHRONOLOGICAL ORDER
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Beech, John.
(2007)
Ongoing Trends in the European Sports Industry
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(Conference Paper in Proceedings :
Vision of Sports Industry and Exercise Science
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Chadwick, Simon; Holt, Matthew; Beech, John.
(2007)
Utilising latent brand equity as a foundation for building global sports brands
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(Conference Paper in Proceedings :
Proceedings of the Annual Conference of the Academy of Marketing Science
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Sullivan, Malcolm; Beech, John.
(2000)
Towards prosocial tourism supply
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(Conference Paper in Proceedings :
Proceedings of the 2000 International Association of Travel Behaviour Conference
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Beech, John; Chadwick, Simon; Tapp, Alan.
(1999)
English premier league football clubs - Have they seized their opportunities?
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(Conference Paper in Proceedings :
Proceedings of the 1999 European Association of Sport Management Conference
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Chadwick, Simon; Tapp, Simon; Beech, John.
(1999)
Considerations for the UK football clubs intending to use the Internet as a marketing tool
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(Conference Paper in Proceedings :
Twelfth International Bled Electronic Commerce Conference
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Tapp, Alan; Chadwick, Simon; Beech, John.
(1999)
Surf when you're winning: The use of websites in football club marketing
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(Conference Paper in Proceedings :
Annual Conference on the Academy of Marketing
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Beech, John.
(1998)
The introduction of IT applications to travel and tourism modules at Coventry University
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(Conference Paper in Proceedings :
Proceedings of the1998 Annual ISTTE Conference
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Beech, John; Chadwick, Simon; Tapp, Alan.
(1998)
Collecting sports memorabilia: What are the implications for the marketing activities of football clubs
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(Conference Paper in Proceedings :
Proceedings of the 1998 European Association of Sport Management Conference
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