The marketing of slavery heritage in the United Kingdom
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CONTRIBUTORS:
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JOURNAL:
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International Journal of Hospitality and Tourism Administration ,
2(3),
85 -
105.
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YEAR:
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2001
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PUB TYPE:
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Journal Article
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SUBJECT(S):
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Marketing slavery tourism heritage
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DISCIPLINE:
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Business/Management
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HTTP:
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LANGUAGE:
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English
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PUB ID:
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103-401-638
(Last edited on
2004/05/08 08:08:56 GMT-6)
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SPONSOR(S):
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ABSTRACT:
This paper considers the promotion of slavery heritage sites in the United Kingdom in the context of an increasing interest in peace and reconciliation studies. With the exception of Hull, an abolitionist site, the sites have been developed within the last four years at slave trade ports. An evaluative report considers the strengths and weaknesses of the displays at Liverpool, Bristol and Lancaster, and comments on the absence of a major display in London, a slave trade port as well as capital city. In the absence of previous research and theoretical frameworks in this area, the phenomenon is related to other heritage visitation sites which are potentially embarrassing to the contemporary majority such as concentration camps. The weakness of the conventional model of the slave trade is explored, and a new model is presented.
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